About Attiro — AI Virtual Try-On Technology

What is Attiro?

Attiro is an AI-powered virtual try-on platform that lets you see how clothes look on you — or on your product photos — without visiting a fitting room. Upload a photo, pick a garment, and get a realistic result in seconds.

We built Attiro because online clothing returns cost the fashion industry billions every year, and a big part of the problem is that shoppers can't tell how a garment will actually look on their body. Our AI bridges that gap.

How the Technology Works

Our virtual try-on engine uses deep learning models trained on millions of garment-body pairings. The pipeline works in three steps:

1. Garment analysis — The AI identifies the garment's shape, fabric drape, pattern, and key design features from a flat-lay or product photo.
2. Body mapping — Your photo is analysed to understand pose, body proportions, and lighting. No body measurements are stored — the analysis happens in memory and is discarded after generation.
3. Synthesis — The garment is rendered onto your photo with realistic fabric physics, shadows, and occlusion (e.g. arms in front of the garment look correct).

The entire process runs in the cloud and takes 10–30 seconds per image.

What We Do with Your Photos

Privacy matters when you're uploading personal photos. Here is exactly what happens:

• Processing: Your uploaded photos are sent to our secure processing servers solely for the purpose of generating the try-on result.
• Storage: Your uploaded photos are stored at unguessable private URLs and are automatically deleted from our storage within 24 hours. The generated result stays in your account until you delete it.
• No training on your data: We do not use your personal photos to train our AI models. Our models are trained on licensed and synthetic datasets.
• No third-party sharing: Your photos are never shared with or sold to third parties, and are never shown publicly.

Who We Are

Attiro is built by a small team of engineers and designers focused on practical AI applications for e-commerce and fashion. We are independent and self-funded, which means we answer to our users, not to outside investors.

Contact

If you have questions, feedback, or concerns about how we handle your data, reach out at hello@attiro.ai.